See How we are Impacting Real Estate
If you’re looking for a better way to sell your property, we have it. The short of version, Google and Facebook (the internet in general) collect search and buying habits. I am a Web and Google, Facebook Developer that designed this website as a marketing platform and can reverse engineer our targets. What this means, we can specifically target those buyers looking for a home like yours. We customize your marketing and advertising to capture the right audience, so your property stands out over your competition.
Technology has changed how we research and buy, including homes.
We are modeling our Sales and Marketing from the best…Steve Jobs, Gary Vanerchuck, Amazon, Google and Facebook to name a few. Do you really want to leave it up to buyers to go on Zillow or Realtor.Com to find their new home knowing the information isn’t always correct and the Zestimate may hurt your position on price? Wouldn’t it make more sense to market to buyers that are looking for exactly what your selling, see the value and willing to pay top dollar? Unless you’re a Real Estate Agent that own’s, code’s, develops, and produce’s you don’t have access ALL the information. That means EVERY agent does the exact same thing, Post in the Multiple Listing Service, let’s the internet pick up the IDX feed and Pray a Buyers happens to see the property at the right time.
The Elephant int he room
I’ve heard several complaints from Home Owners frustrated after their home “Didn’t Sell” . “Truth” – All the Real Estate training is to SELL YOU …not how to sell your property for top dollar. If you go to YouTube and search “How to Sell Real Estate”, you will find training video’s from Coaching Programs on how Real Estate Agents can get you to “Sign the Contract” and list with them. What words to say (scripts), or a bait and switch ideas are tact-tics they use to get you to “List with Me” …scary isn’t it! You will hear over and over from some real estate coaches make 200 phone calls a day. It’s a numbers game, and every no gets you closer to a yes.
Does It Work?
Yes, I know there are lots of mega agents that make a lot of money this way. I could spend 4 hours on the phone calling homeowners after their contract Owners of Homes that didn’t sell or For Sale By Owners and give them a proven sale pitch or script how I can sell their home for more money. It works if it benefits the agents. Guess What? It doesn’t work as there is no benefit to you. It’s the same type of marketing and expecting a different result… INSANITY. Post in the MLS and the internet….Pray that an Agent or Buyer shows up.
The Better Way
I decided to take myself and my business down another path. To me you’re not a number, and I don’t play games, especially when it comes to your money. That’s why I took the last 2 years and started building platforms that sets you apart from your competition and will protect your interest if you’re thinking of selling. Call me and see and see the better way of selling your home for Top Dollar. If you’re thinking about buying, this is where I started with the program changes and coding. If you need it, I can code it…. just give me a call.
WHAT SKILLS CAN I BRING OTHER AGENTs CAN’T?
So, you’re thinking about Selling… Let’s start with Marketing, Advertising, Technology, Communication, and Tracking differences. I am a WordPress Guru, Web Designer and Publisher on several platforms. It’s important to have credentials as a Facebook Developer, Social Media, Marketing Producer, and Product Storyteller, which I have. Recently, I obtained my Certificates in Facebook and Google Marketing. I’ve study the best and duplicate their ideas. So how can you benefit? See the details below on what I do differently to attract buyers to your property, keep them focused, and positioning your property to stand out over the competition so you don’t leave money on the table.
Customize Property Websites / Blog Features
This is so important on so many levels. Once I customize, and design your Storyboard with Aerial Views, Professional Pictures, Custom Virtual Tour, and a Story that attract Buyers why to your property over the others. I start the buyer down a journey of emotional attachment by telling your story. Once you are happy with the storyboard the fun begins. The campaign for ads is designs on Google, Facebook, Instagram, Google + and LinkedIn.
How you Benefit
It’s amazing what Facebook & Google knows about our purchasing habits. They’ve designed specific Algorithms & target people based on their Buying or Like habits. With the amount of data, they’ve collected, they probably know more than the prospective Buyer knows about themselves. As a Facebook Developer, I receive a different level of target criteria permissions that most agents can’t choose from. I don’t just post your property on the Multiple Listing Service & pray a buyer shows up or wait & see if the public platforms get it right. With Google, I have developer status & my Website has jumped through every credential platform to insure Google and users that my website is safe. Therefore, increases my ranking & allows me better access to direct marketing to a target audience. I am marketing your property to them directly, it’s personal. I’m hoping they find it on their own.
This is not just a website. This is a customized Marketing and Advertising platform. For example, this page your reading now, isn’t posted on the website just for your review. This page is shared all over the internet & social platforms. See the little houses, any visitor can share any Page, School District info, Search Map, Blog or Video on several platforms including email. They can do that with your property as well. Buyers and Sellers can share with their friends and family and the separation gets smaller and smaller. I aggressively attract interested parties to each other, think of me as a matchmaker for real estate. This is an interactive real estate social platform, not just a website like most brokers. So please feel free to take part, leave comments or a wish list. Let’s build a community together and make it our goal to “Impact Real Estate Differently”.
Your Personal Property Website Page
Think of your Personal Property Website page as a channel for marketing and advertising through the internet and Social Media Platforms. We target new Buyers, and target Buyers based on habits and likes. In some cases, Buyers don’t know this is the prefect home for them because they haven’t tracked their likes or their visual candy they’ve seen online. Best Example how this works: think Amazon, Apple and how ads pop up out of know where showing you exactly what you’ve searched for. There is more interaction now with Google’s Search Engine Optimization (SEO) and Facebook than there ever was before.
The Layout of your Website is Important
You want your layout to be customized to your property. No 2 homes are alike, and neither should the marketing. You want to provide detailed information and your story Your Website Platform needs 2 major features…. Logical & Emotional. Logical information to make them Think, and a story so they get an emotional attachment to make them Buy.
What’s the Benefit to the Buyer?
You need to offer some benefit to them to purchase your home vs. the other 20 homes on the market. One way for me is to offer a savings on their Mortgage. I’m approved to offer to all my client’s whether their Selling their Property or Buying their Property, Zero Plus through Keller Mortgage. The Buyer saves a lot of money with NO bank Fees, including NO Processing, and Underwriting Fee’s. They also get a Lender Credit of $1,000 on any purchase $150k or more. I’ve seen the savings as little as $5,200 and up. With interest rates going up they could use the savings to buy their interest rate down and move up in price and purchase your property. We need to market ALL the benefits to the Buyer, just not it has 4 bedrooms, 3.5 car garage and finished basement.
I have dedicated a lot of time, research, Web Design and Development on this one subject. I felt it was important to give Sellers an alternative to the same old process of selling real estate. Selling using a Production Platform is hard, time-consuming work. I have valuable information and recommending you review so you don’t end up on the expired list. To find out more
Technology Used Differently
This area alone is very detailed and takes time to process. The Bread-n-Butter of the business, and selling. This is ever-living breathing entity as it’s always evolving based on the information we gather from Campaign Performance, and Ads. For detailed information …
Customize Our Communication
In my opinion this is the most important key to our relationship getting your home sold for TOP DOLLAR. There more layers here than an onion. Not only do we have to design a communication plan from price, showings, storyboard, etc. with you. I also have to design a communication plan with other Realtors about feedback, contract and inspection negotiations. To find out more ….
Tracking / Reports
How can I prove this works?
We track everything, if you know what you’re doing you can code it into your product. For example, your Custom Property Website is given an embedded coded to track. When I send out Custom Emails, Property Blast, Open House Info, Facebook or Google Ads… each one of those marketing efforts either has an embedded coded or a link so we can track interest. As soon as the link, or a landing page is opened, I can start to gather audience intelligence and measure performances. When I review the performances, I can collect insights and optimization of our marketing efforts to better fit the needs of the audience, and that’s the consumer that is looking to buy. Make this a win for you by separating you from other homes on the market.
Report back to you
All the information is shared for your review. You can even visit the Business Page, Facebook.Com/TeamTagIt Sold and track past performances on simple Ads as well as we will send you the reports on the detailed Ad Campaign with Targeted Ads. In return, your more comfortable that everything is being done to sell your home for top dollar. This area of tracking is ever-growing and evolving as we look at all campaign performance to see what works, and more importantly what doesn’t. We also have more traditional reports and feedback as well for your review. For more tips on selling…
There is a lot that goes into in pricing a home. 1st consideration will be homes sold and this is phase 1, I call Price Driven Approach. Phase 2, no 2 homes a alike and we will look at Value through the eyes of an appraiser, I call this the Value Driven Approach. To read more about the difference between the two….
ArE YOU THINKING OF BUYING?…
For most of my client’s before they decide to Sell, they want to know what they can Buy. The internet is playing a significant role in the real estate transaction. When you use the public platform to search for homes in most cases the information is incorrect. When you are looking for that perfect home, it is frustrating when you find homes you wish to view and they sold 2 years ago, now off the market, pending contract, or worst yet you missed homes available for sale and not showing up in your search.
How we Solved the Search Problem
This was huge for us. We took 2 years of data from several different platforms including our clients to come up with the answer. We started with a company that was approved by our Multiple Listing Service to gather the information in one spot. The Company is unique and more advanced the most on the market. They allowed me to manipulate the accurate data based on how Buyer’s search for home and designed numerous ways to search including designing a true custom advance search. This search will also allow you to search for homes based on how long they have been on the market. I’ve designed and coded each search… Remember, I can customize any advance search fields for you. All you need to do is a request what you need.
You can now search better than a Realtor
All the information pulls from the Multiple Listing Service in real-time and you can set up an account to send email alerts as soon as that new property comes on the market that meets your criteria. You can also search for homes that have been on the market for on 1 days, there is a field for that. Also, if you would like to “Unlock Hidden Treasures”, these are homes that are not currently on market and Sellers may still want to sell. I have a couple of thousand in my database. Tell me what you are looking for and I will Unlock the Hidden Treasures or to find out more about what you need to know before you buy….
Becoming a Web Developer and Publisher has been an amazing experience and looking forward to expanding Marketing and Advertising ideas. You see, it’s a must for me to find ways to put my clients on top and separating them from the pack. My coding experience has given me insight on how marketing and advertising works from the inside out. My clients will benefit from my knowledge and experience. I feel “We are Impacting Real Estate Differently”, I hope you agree.
Help me find My Perfect Home!
Tell me what you are looking for in your new home. I can custom design your search or map widgets.
Need Help with a mortgage?
Let us know what we can do to help you work your way through the selling puzzle.